Wendy Addison is the Founder
and owner of SpeakOut
SpeakUp, an organisation that shapes, builds and trains for cultures of
courageous conversations that transform businesses, markets and society. Her
experience and research is broad, covering organisational and behavioural
change, corporate compliance procedures and policies and regulatory
legislation. Additionally, Wendy is a
lecturer at Surrey University and Warwick Business School in the United
Kingdom.
“It is
my goal to empower and train individuals to be able to engage in courageous
conversations, to feel the emotions of fear and anxiety but to be able to act
in spite of those feelings. Most of us are rightly appalled by domestic
violence, child abuse, discrimination and unethical practices in business but
feel disempowered to act. One of the key elements to interrupt and change these
malpractices is the ability to engage in courageous conversations.
And
clothes matter in this respect. With one of my target audiences being the
financial industry, wearing my SheSuit mirrors and reflects their own
professionalism, providing the resonance for them to engage with my message.
The dress code in the
UK, and particularly in the London area, is very different from the
Netherlands. Business people dress very smartly. It is not only expected, but
also desired. Visit Canary Wharf in the city of London and you will observe
originality and style coupled with functionality and professionalism.
I advocate for women to
feel and behave as empowered women, to step up and show up as women. This is in
contrast to feeling the requirement to dress and behave like male colleagues.
Many women believe their voices are not heard or to speak will be futile. However, utilising and recognising our own uniqueness
provides the ignition and impetus to speak up, to voice opinions.
Being a female
contrarian is positive. Being so has allowed me to be more creative and to have
a better inter connectedness with others. It has allowed me to battle through
short term fear so as not to live with long term shame and regret.
Join me to ignite and
build your own neural muscle for Courageous Conversations.”
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